The IT Trader

The 140 character whiz kid know as Twitter has created quite a media storm recently with a plethora of subject gurus discussing Twitter on their TV and radio shows , and business strategists telling us we can use Twitter to build thousands of followers , the interest in Twitter is at a record peak . You almost certainly know people on Twitter and your major suppliers have probably asked you to be their Twitter fan . So the million dollar question is this . What are YOU doing about it for yourself?

It seems as though many people are still ignoring the potential of Twitter. That could be because it’s potential is disguised inbetween benile posts about breakfast choice.

But however you approach your Twitter strategy and there’s a great FREE training video about that at http://www.TrafficHug.com/twittervideo/ but whatever you do, you should be doing something. Even at a minimum you have one more point of contact via Twitter , ideally with some way of people finding you by your keyword, or your name. It could be embarrassing if people search for you and your competitor , or a cyber squatter, has beaten you to your own profile.

We have other articles on getting targeted traffic, but let’s look at something we can do today A right now We’ll take a more detailed look at conversion tactics but first let’s explore a quick and easy option.

Most people envision Twitter traffic as being an internal affair . A concept most Twitter directories promote . But with Twitter , the advantages of having your existing traffic subscribe to you on Twitter are enormous . So valuable that we need to start integrating immediately .

A very quick solution is to add a Twitter “badge” to your existing web entities . A badge is a simple graphic stating who you are on Twitter with an active link to your Twitter identity. In the videos I mentioned earlier , there’s more advanced material , but the badge we can do now, with no excuses.

WHERE CAN I GET MY TWITTER BADGE ?
You can get your own customised Twitter badge at zero cost from here ;
http://wwwTwitterHug.com/twitter/category/badge/ – Free Twitter badge .

You paste the HTML in to your site.

It works great on WordPress blogs as a sidebar Text Widget. I’ve placed one on my own blogs.

The Twitter badge is contained in its own little HTML DIV tag so should live easily almost anywhere.

You can create an HTML table or div layer to house it, then you can just paste the code in easily . With WYSIWYG html editors, there is usually an HTML “object” box you can place in the desired location and just place the code in to that. Adobe Dreamweaver users can just insert an AP Layer (from the insert menu) and then paste the code in to that using the HTML code view pane.

The benefits of promoting your Twitter profile from your regular web properties as I said are huge and yet it is something most Twitter users do not use. You will discover organic search benefits (SEO) of linking (it’s not reciprocal, see video) as well as “people” benefits. Wear your Twitter badge with joy.